Entering the pharma business for the first time can be confusing, especially when terms like PCD model and pharma franchise are mentioned. Both are common options offered by pharmaceutical marketing companies in India, and both let you
You start a pharma business, and everything feels exciting at first. Then marketing shows up, and it is not always easy. A pharmaceutical marketing company in India helps by handling that part. They do the promotions and
2025 has been all about a seismic shift, and it’s officially goodbye to the days of trying to land face-to-face visits with a stack of brochures. These days, digital transformation is a reality for pharmaceutical marketing agencies.
Sales reps, flyers, and conferences – those were the only ways to reach doctors and patients back in the day. However, in 2025, we’ve reached a new level where everything is becoming digital, data-driven, and more personal,
The way medicines are marketed has changed a great deal over the years. These days, marketing medicines goes far beyond handing out brochures or attending the occasional event. Brands need strategies that reach and engage doctors, patients,
The days of “just be everywhere” in pharmaceutical marketing are over. What matters now is being relevant, responsive, and fully compliant. Pharma brands have to combine the efforts of digital tools, real-time insights, and patient-focused strategies to
